About Us

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Our memory of events may depend upon a strong sense of place, and by extension, our sense of place may be influenced by the integrity of memories formed there.

 

Esther Sternberg & Matthew Wilson

Architecture & NeuroScience

Designing Through the Senses

Feel Culinary is a sensory design and consultancy studio focused entirely on the guest experience. Every project begins with emotion—shaped through smell, sight, touch, sound, and taste.

Each sense becomes a design tool. Each space becomes a story.

People forget details. They remember how something made them feel.
That’s where design begins.

Lure with Smell

Engage with Sight

Focus with Touch

Elevate with Sound

Keep wanting more with Taste.

When all five senses align, the space speaks for itself.

What We Do

Craft immersive experiences through sensory mapping

Translate brand identity into emotional environments

Build atmospheres that deepen connection and memory

Shape customer behavior through subtle design cues

Offer full-scope consultancy from concept to execution

Who We Are

A collective of designers, strategists, and sensory thinkers.
Rooted in research, inspired by culture, driven by feeling.
We are a team collaborating with culinary brands that value experience as much as flavor.

Have a Questions?

Whether you're curious about our methods, processes, case studies, or anything else, feel free to reach out. We're happy to answer your questions and explore new ideas together.

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